Executive Summary
This business plan outlines the framework for establishing a pure and bottled water production business in Nigeria. With increasing urbanization, population growth, and the demand for clean drinking water, the bottled water industry presents significant opportunities. This plan emphasizes quality production, strategic distribution, and financial management to achieve profitability.
Business Description
● Business Name: CrystalPure Water Company
● Location: Abuja, Nigeria
● Business Structure: Limited Liability Company
● Industry: Manufacturing/FMCG
● Products and Services:
○ Sachet water (commonly known as “pure water”).
○ Bottled water in 50cl, 75cl, and 1.5L sizes.
○ Bulk water supply for offices and events.
Objectives
1. To establish a water production facility with a daily capacity of 10,000 liters.
2. To achieve market penetration in Abuja and neighboring states within six months.
3. To maintain high product quality standards and achieve regulatory compliance.
Market Analysis
● Industry Overview:
The bottled water industry in Nigeria is expanding due to inadequate access to potable water and growing health awareness among the population.
● Target Market:
○ Urban households and individuals.
○ Offices, schools, and institutions.
○ Retail outlets, hotels, and event planners.
● Competitive Advantage:
○ Advanced water purification processes ensuring high-quality products.
○ Affordable pricing to cater to low and middle-income consumers.
○ Efficient distribution network to reach remote areas.
SWOT Analysis
● Strengths:
○ Growing demand for clean drinking water.
○ Scalable production capacity.
○ Strong management team with industry experience.
● Weaknesses:
○ High initial investment in machinery and facility setup.
○ Dependence on reliable power supply and water sources.
● Opportunities:
○ Expansion into flavored and vitamin-enhanced water products.
○ Partnership opportunities with retail chains and event organizers.
○ Export potential to neighboring countries.
● Threats:
○ Competition from established brands.
○ Regulatory changes or water supply constraints.
Operational Plan
1. Facility Setup:
○ Secure a production facility.
○ Install automated purification and packaging machinery.
○ Set up quality control and storage areas.
2. Production Process:
○ Source clean water from boreholes or municipal supplies.
○ Employ reverse osmosis, UV filtration, and ozonation for purification.
○ Package water in sachets and bottles using automated systems.
3. Distribution Network:
○ Partner with local distributors for wider reach.
○ Establish a fleet of branded delivery vehicles.
○ Utilize retailers and wholesalers for rapid market penetration.
Marketing Strategy
ETC…
Get your Pure Water / Bottled Water Business Plan In Nigeria for N15,000 only.
GTBank (Guaranty Trust Bank)
Account Name – Uwadia Eyemeka
Account No – 0127561472
OR
OPAY
Account Name – Eyemeka Uwadia
Account NO. – 7036785443
After payment text your name, your e-mail address & payment details to 07036785443 and immediately we will forward a copy of the Bottled / Pure Water Business Plan in Nigeria to your email.
Water is one of the essential things in life, nobody can do without it, we use water both in towns and villages to do almost the same thing.
Do you want to start the ever lucrative pure water business in Nigeria? Here our Pure Water and Bottle water Business Plan in Nigeria is regularly updated, and it can be used for Grant Applications, Bank Loans, Proposal writing, Business Concept Note, Competitions etc.
As you may already know starting a pure water / bottled water Business Plan requires a lot of strategic planning and for that reason you will find answers to some question you might want to know about starting a Bottle/sachet pure water business in Nigeria
Water which is suppose to be the primary responsibility of the government is not so in Nigeria, for you to get a clean and a drinkable water you must be careful as to where this water is sourced from and that brings us to pure water production process and how to start a pure water business in Nigeria.
1. How to start a profitable Sachet pure water/ bottled water business in Nigeria.
2. Why you should start the Pure water business in Nigeria.
3. Feasibility Study Sample Pure water/ bottled water business plan and which can be used for loan applications, grant opportunities and competitions.
4. Equipment / Machines you needed for pure water production.
5. Cost Analysis for starting the business.
Introduction to Pure / Bottled Water Business
Water is life is a very popular saying, and indeed Water is a very essential part of human life, existence and sustenance on earth. According to research water makes up about 71% of the earth surface and similarly 50-65% of the total human mass is also made up of fluid which is water. Also the brain is mostly made up of water, bringing us to the conclusion that we cannot survive without water.
But for the sake a consumption drinking clean and safe water is very important to maintain good health as consumption of dirty water might lead to several health concerns. interestingly 1 out of 10 people in the world lack access to clean drinking water and for that reason investing in the production of clean and portable table water is not just a lucrative way of making money in Nigeria but also a way of providing service to humanity. The provision of clean and portable water on the go for any average Nigerian is purpose for the start of such venture and the growing need of this commodity is another drive
Pure water is a commodity in Nigeria that is always on a high demand, everybody needs it and that is why some private individuals are putting so much effort in making clean water available by setting up pure water production business.
Pure / bottled water business in Nigeria is a very profitable business and that is why it is very important that before you go into this business you must have all the facts which is a good pure water business plan that will give a clear feasibility report on pure water business.
Pure water business in Nigeria is very lucrative and you can set u your own pure water business and start making your own profit with our rich and up-to-date Pure Water and Business Plan.
The profit of pure water business is so much that even retailers of pure / bottled water are making so much money from sales of the product but we all know who is making more profit from it, the wholesalers.
There are lots of things to consider when starting a pure water production business and some common ones are, Production site, which is the land, Production equipment and machines needed like distillation system, automated form and seal machine, micro filters, cup filters ultra violet lights etc, Start up capital and so on.
Did you know that Almost 80 per cent of all hospitals in Nigeria today lack potable hygienic water; hence the need to remove the entire undesirable elements and pathogens it may contain through treatment.
Our new Pure Water Business Plan in Nigeria is compulsory if you you want make it big in the Pure Water business
Table of Content
1.0 Executive Summary
1.1 Our Vision:
1.2 Mission
2.0 Business Description:
2.1 Industry Description:
2.3 Requirements
2.4 Business Risk / Mitigation
2.5 Requirement for Entering Into the Business
3.0 Definition of Market
3.1 Market Segmentation
3.2 Major Competitors
3.3 Competitive Advantage
4.0 Product Description
4.1 Equipment/machine
4.2 Major Raw Materials
4.3 Production Process
4.4 Product Uniqueness
5.0 Organization and Management:
5.1 Organization Structure
5.3 Staff Salaries
6.0 Marketing Strategies
7.0 Financial Management/analysis
How To Start A Pure Water Business in Nigeria
To start pure water production in Nigeria is not a child’s play, it is capital intensive and the profit you would make from this business is also very huge.
Water as we all know is the most consumed natural resources in the world, its consumed by the rich and poor on a daily basis so investing in this business is not a bad move but a good one.
One good thing about this business is that pure water is not expensive, its sold for N10 anyone in the street can afford it and in the dry season the demand for water is tripled.
One key aspect of this business is to get NAFDAC Approval. The National Agency for Food and Drug Administration and Control (NAFDAC) is a Nigerian federal agency which is under the Federal Ministry of Health responsible for regulating and controlling the manufacture, distribution, advertisement, importation, exportation, sale and use of foods, drugs, cosmetics, chemicals and pure/bottle water in Nigeria.
Our rich and up-to-date Pure Water Business Plan covers all of the above information and all the necessary information needed to start a successful pure water production business in Nigeria. It is objectively analyzed based on both qualitative and quantitative data.
Highlights of Table of Content: Business description (Industry description, requirements, business risk & mitigation, requirement for entering the business). Definition of the Market (market segmentation, major competitors, competition advantage). Product description (equipment/machine, major raw materials,production process). Organization structure (staff salaries, etc). Financial management / Analysis
Pure Water / Bottle Water Feasibility Study
The demand for sachet/ bottled Pure Water is very high due to the fact that everybody must become thirsty for water at one point of the day, water is indispensable and everybody needs water to live. That’s the reason why the pure water business is very lucrative business to venture into.
A growing awareness in health consciousness
While its important to always stay hydrated by drinking water, it is also highly important that you consume only safe and clean water. in Nigeria today, there is a growing increase in health consciousness now, as people are being more consigned about the kind of water the drink so as to stay healthy and avoid ailments borne ailments such as typhoid, cancer, obesity and also live longer. Thus creating a corresponding market where clean bottle or sachet pure water can yield massive income
A growing awareness of the need to protect the environment
In Nigeria, one of the fastest selling products is sachet water; otherwise known as pure water. But I can authoritatively tell you that the era of sachet water may soon come to an end. Why? The reason I say this is because there is currently a proposed plan by the government of Nigeria to ban the production and selling of sachet water, polythene bags and its likes.
The aim of this yet-to-be implemented law is to combat the growing environmental degradation caused by these materials, since they are not bio-degradable. Once this proposed law is implemented, there will be a sharp rise in the demand for bottled water in Nigeria. Rather than wait till that time, you can position yourself now to take advantage of any arising opportunity.
The profit margin is very high
Water, which is the most important raw material for bottled water production is readily available for free. Once a borehole is drilled and setup, you will have a steady supply of water.
You will create employment for people
The process of producing bottled water is not a task for one person alone. You will have to employ people that will help you with tasks like cleaning the containers, operating the machines etc.
To access funds and more from banks a comprehensive Bottled Water / Pure water Business Plan In Nigeria must be drafted carefully.
Basic Equipment/machines Needed for Pure Water Factory
To set up a pure water company in Nigeria, you will need the following items
- Automated form and sealing machine water sachet .
- Industrial water filters.
- Over head tanks/Plastic storage water tanks
- Micro filters and Cup filters
- Water borehole
- Ultra Violet lights.
Production Materials Needed
- Nylon bags (Automated)
- Packing bags.
Human Resources
Production staff.
Administrative staff.
Marketers.
Start Up Capital Requirement
The basic start up requirement for pure and bottle water production company in Nigeria depends solely on the scale you wish to start from as the capital required to start a small scale pure water business is definitely different from when you intent to start a large pure water production company in Nigeria
For the small scale sachet/bottled water production business with a capital of about 5million Naira and wan average production capacity of 1000bags of pure water shift you are sure to make a profit of least One million Naira every month after expenses.
While for the large scale sachet/bottled water production will require a start up capital of between 10-20million Naira and are also sure making at least 2-3million Naira on monthly basis.
Our feasibility studies Pure water / bottled water business plan contains detailed breakdown of all that required aspect of starting and managing a successful Pure / bottled water business in Nigeria.
Get your Pure Water / Bottled Water Business Plan In Nigeria for N15,000 only.
GTBank (Guaranty Trust Bank)
Account Name – Uwadia Eyemeka
Account No – 0127561472
OR
OPAY
Account Name – Eyemeka Uwadia
Account NO. – 7036785443
After payment text your name, your e-mail address & payment details to 07036785443 and immediately we will send a copy of the Bottled / Pure Water Business Plan to your email.